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Behavior Based




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The Safety Coach




Behavior-Based Safety


Behavior-based safety is still alive and well, now at a very mature age. Finally, we're reaching a refinement stage where BBS is simply a part of building a high-performance and high-trust culture for safety. In this regard the implementation of BBS into your culture should offer a high degree of flexibility - not trying to fit a peg in a round hold so to speak.





What Kind of Changes Should You Expect?

In terms of BBS approaches, David Sarkus International wants you to take a fresh look at his own process. The last eight years of their work has emphasized improving the efficiency and effectiveness of behavior-based methodologies. Their own unique "three-process" intervention is designed to:

  1. Increase the magnitude of positive change in attitudes and actions;

  2. Increase flexibility in affecting "non-targeted" actions and attitudes and;

  3. Increase the durability of change by improving self-management skills.


The first two clips are from a worker's perspective.

Jack Employee
Video Clip One
One Minute and 5 seconds

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Jack Employee
Video Clip Two
One Minute and 55 seconds

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The following clip offers a management perspective.


Jim Management
Video Clip Three
One Minute and 15 seconds

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A Unique Three-Process Intervention

Our intervention process deliberately addresses each area of attitude formation for significant changes in safety-related performance. From a behavioral standpoint, it uses confirming feedback in favor of correcting feedback. In terms of establishing and maintaining sound relationships, it relies on caring, coaching, collaborating, and conciliating to positively impact broader aspects of performance. Finally, for more durable changes, this approach helps to clarify values and align behaviors in ways that can become deeply embedded into an individual's overall system of beliefs.



Impacting All Domains of Attitude Formation: Building Durable Changes in Attitudes and Actions






Active Involvement is the Key - It is a Natural Component

If you're looking for ways to initiate or sustain positive changes in safety performance, "active involvement" is one ingredient that must be integrated into all levels of your organization. BBBS is a proven approach that relies heavily on collaboration from your employees and is still considered the most efficient and effective way to reduce accidents and related losses. Among the various ways to improve safety performance, active involvement remains a constant - a winning formula! It's been established that meaningful employee involvement translates into improved quality, productivity, morale, and yes, even safety performance.



How About Results?

Outstanding results can be realized in your own organization, similar to those shown below. And with David Sarkus International, you can be sure that you will receive the kind of customization and attention needed for your organization to succeed.


Typical Results You Should Expect





Fortune 200 Manufacturing Firm

The above firm not only realized improvements in downstream numbers, like an $800,000 savings in workers compensation costs but realized the benefits of increased morale and productivity. If you're interested in finding out more about how we can help you with your BBS process, simply give us a call!














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